Revenue Intelligence
Track MRR, subscribers, and per-country revenue using your RevenueCat integration.
Revenue Intelligence is available on the Growth and Scale tiers. Requires a RevenueCat connection.
Overview
Revenue Intelligence gives you a real-time view of how your pricing decisions impact revenue. Powered by RevenueCat, it shows key subscription metrics directly inside BasePrice.
Key Metrics
| Metric | Description |
|---|---|
| MRR | Monthly Recurring Revenue — your predictable monthly income |
| Active Subscribers | Total active subscription count |
| Revenue | Total revenue for the selected period |
| Trial Conversion Rate | Percentage of free trials that convert to paid |
| Churn Rate | Percentage of subscribers who cancel |
| Active Trials | Current free trial count |
Per-Country Breakdown
The dashboard shows your top 5 countries by revenue, including:
- Revenue amount in local currency
- Subscriber count
- Revenue trend
This helps you identify which markets are performing best and where pricing adjustments might have the biggest impact.
Revenue Snapshots
Every time you publish prices, BasePrice captures a revenue snapshot — a frozen copy of your current metrics. This is stored in the publish history.
Over time, you can compare snapshots to track how pricing changes affect:
- MRR growth or decline
- Subscriber acquisition in specific markets
- Trial conversion rates
Data Freshness
Revenue data is cached to avoid excessive API calls to RevenueCat. The dashboard shows when data was last fetched (e.g., "Updated 23 minutes ago").
You can click Refresh to force a fresh data pull from RevenueCat.
Per-Product Data
If available from your RevenueCat configuration, the dashboard also shows:
- Revenue by product — Which products generate the most revenue
- Revenue by product by country — Granular product × country matrix